CHTA, TTas, WxNW, RTOs……. what do all the acronyms mean?

CHTA, TTas, WxNW, RTOs……. What do all the acronyms mean?

Ttas - Tourism Tasmania

Every state and territory in Australia operates its own government tourism agency.

Tourism Tasmania is tasked with boosting demand for visits to Tasmania by conducting destination marketing, supported by robust research.

In addition to its marketing efforts, Tourism Tasmania forms commercial marketing partnerships with domestic and international carriers, media outlets, travel retailers, and brand partners. These collaborations help promote Tasmanian tourism experiences and drive holiday sales and bookings to Tasmania.

Department of State Growth

Within the Department of State Growth sits the Tourism and Hospitality Support Unit (THSU). The primary focus of the THSU is on encouraging investment in quality visitor infrastructure and building capability, capacity and community. 


Events Tasmania

Events Tasmania offers a range of funding and development opportunities to encourage event organisers to stage their next event in Tasmania.

Tourism Industry Council Tasmania (TICT)

This is the peak body that represents and acts for the Tasmanian tourism industry at a statewide level. TICT runs a number of initiatives to encourage continual business development including the Australian Tourism Accreditation Program, Tasmanian Tourism AwardsTasmanian Tourism Conference and other workshops and forums. TICT engages fully with DST and Tasmania’s other regional tourism bodies in developing policies and coordinating advocacy and activities of statewide relevance.

Regional Tourism Organisations (RTOs)

Tasmania's four Regional Tourism Organisations (RTOs) aim to increase regional dispersal by motivating visitors to travel more extensively, extend their stays, and increase their spending. These RTOs establish the strategic vision for tourism in their regions, outline annual priorities, and implement programs that involve local industry and stakeholders. They possess the independence to design and execute effective development and marketing programs for their regions and are accountable to their industry and key stakeholders.

Tasmania's RTO’s

West x North West (WxNW)

West by North West (WxNW) is one of four regional tourism organisations (RTOs) across Tasmania, each funded by the Tasmanian government to work with our tourism industry at a local and regional level; and with government at all levels. Our work forms part of the state's T21 Visitor Economy Strategy.

Local Tourism Associations (LTAs)

Local Tourism Associations nurture and strengthen local tourism businesses by encouraging local industry networking and by liaising with regional tourism authorities and state bodies on behalf of operators, to address issues at a more local level.

Circular Head Tourism Association (CHTA) 

The objectives of the Association focus on promoting and enhancing tourism in Circular Head and its adjacent areas. Key goals include fostering an appreciation for the region as a tourist destination, increasing membership among local tourism stakeholders, and encouraging collaboration among members to boost their tourism-related knowledge, skills, and awareness. The Association aims to maintain high standards of quality in local tourism experiences and services, advocate for the preservation and enhancement of the area's scenic and cultural attributes, and heighten community awareness of tourism's benefits. Additionally, the Association seeks to engage with government bodies at various levels and cooperate with other organisations to strengthen its influence and effectively achieve its aims.

Local Government

Circular Head Council - who contribute to some running costs and specific marketing initiatives and other strategies. Local councils also advise on building, zoning, operating and health and safety issues that are necessary to consider when operating a tourism business or running an event. Local councils also advise on building, zoning, operating and health and safety issues that are necessary to consider when operating a tourism business or running an event.

Other tourism-related organisations

The Australian Tourism Data Warehouse (ATDW)

Australia’s national platform for digital tourism marketing in Australia. Established in 2001, the ATDW is jointly owned and managed by all Australian state and territory government tourism bodies.

Tasmanian Chamber of Commerce and Industry (TCCI)

This is Tasmania’s peak business organisation with a statewide membership drawn from all industry sectors. 

Tasmanian Hospitality Association (THA)

The THA is the peak industry body for hotels, accommodation, restaurants, cafes, caterers, community, sporting and RSL clubs in Tasmania. 

Brand Tasmania

Brand Tasmania is the first statutory place-branding authority to be established in Australia, created under the Brand Tasmania Act 2018. It is responsible for taking a best practice approach to ensure the Tasmanian brand is strengthened locally, nationally and internationally, and is promoted as a key asset of the Tasmanian community.

Business Events Tasmania (BET)

BET is the peak organisation for the business events sector in Tasmania.  

Women in Tourism & Hospitality Tasmania

WITH Tas provides support, mentoring and networking opportunities to all women in the tourism and hospitality industry in Tasmania, through hosting events designed to inspire, motivate and inform as well as provide an informal way for new women in our industries to meet and connect with others in a welcoming and supportive environment.

Arts Tasmania

Arts Tasmania is the government agency responsible for policy and planning for arts and culture in Tasmania and for the development of the arts industry and movable cultural heritage sector. 

Heritage Tasmania

The Tasmanian Heritage Council and Heritage Tasmania in the Department of Primary Industries, Parks, Water and Environment, work with the community to identify and protect significant historic heritage places through listings on the Tasmanian Heritage Register.

Tasmanian Visitor Information Network (TVIN)

TVIN is a network of Visitor Information Centres strategically located throughout Tasmania who can help promote your product and can also make bookings. 

Wine Tasmania

This peak body for Tasmanian grape growers and winemakers and is focussed on building the profile of, and market for, Tasmania’s premium cool climate wines.Australian

Tourism Export Council (ATEC)

ATEC is a national tourism association, representing more than 850 members across Australia including large national and multi-national companies as well as small and medium-sized enterprises, many of whom are based in regional and remote parts of Australia. 

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